Live market data and watchlists
Streaming quotes across NSE and BSE segments where your market-data licenses permit, with customizable watchlists and price alerts.
AI-Built Zerodha Clone
An AI-first build of every discount-broker mechanic: order execution engineered for reliability, risk tooling that protects accounts before margins blow up, and compliance workflows built around SEBI-aligned processes. Every panel ships white-label with 100% source code, owned by you from day one. The almost-ready AI build goes live in 6 working days; a custom build takes 3 to 4 weeks.
Launch-ready from
$15,999

Synced panels
Almost-ready AI launch
Custom build
Source-code ownership
Canonical facts, not promises.
overview
A Zerodha-style platform is a discount-broker application: live market data across equities and derivatives, low-cost order placement, portfolio and holdings views, and the margin and risk tooling that keeps leveraged trading survivable for retail users.
Its purpose is low-cost market access at scale. The discount-broker model earns on flat fees and value-added services rather than commissions that scale with churn, and the operator's engineering job is reliability at market open, accurate ledger-keeping, and risk controls that satisfy the regulator.
At a high level the platform includes the trader app with watchlists, orders, and portfolio views, partner and advisor tooling, and an admin panel over KYC, risk, margin configuration, and exchange-facing settlement workflows.
Market context, hedged: India's retail participation in markets has grown substantially over the past decade, and commentary from regulators including SEBI has repeatedly emphasized risk disclosure and suitability, particularly in derivatives. We make no claims about any specific market's size, and this build is framed compliance-first throughout: broking licenses, exchange memberships, and regulatory registrations are yours to hold, and the software supports those processes rather than substituting for them.
The headline capabilities, at product level.
Streaming quotes across NSE and BSE segments where your market-data licenses permit, with customizable watchlists and price alerts.
Market, limit, stop-loss, and bracket orders across equity delivery, intraday, and F&O where your exchange permissions allow, with a deterministic order state machine.
Holdings, positions, P&L, and corporate-action updates in one ledger-correct view, reconciled daily against depository and exchange data.
Real-time margin calculation, exposure monitoring, and automated square-off rules aligned to your exchange's peak-margin requirements.
Aadhaar-linked eKYC flows, document capture, and risk profiling wired to your KYC vendor, so activation takes minutes without compliance gaps.
Deposits, withdrawals, and settlement obligations posted to a client-level ledger that reconciles to the paisa, the discipline SEBI's client-funds rules expect.
Explainers, screeners, and pattern summaries that inform without giving advice, positioned as education with suitability language built in.
Contract notes, P&L statements, and tax reports generated per SEBI-format requirements, downloadable and auditable.
What these buyers share: a brokerage or broking-adjacent position and the desire to own the trading experience. Registrations and exchange memberships are yours to hold; the software supports them.
Replacing aging terminals with a modern retail app under their existing SEBI registration and exchange membership.
Extending advisory relationships into self-directed trading where their registrations permit, on one brand.
Building the retail broker for their market, with compliance workflows shaped to their regulator's requirements.
Adding a trading arm to an existing KYC-verified user base, reusing onboarding and wallet rails.
Deploying the white-label build for licensed clients under separate brands, every deployment a standalone business on 100% source code.
Four products operating as one system. Every panel ships in every build.
Where retail trading happens, reliably.
For sub-brokers and authorized partners.
Where the regulator's questions get answers.
Run the brokerage from one console.
Four consoles, one view of orders, clients, and compliance.
Order-risk rule management with margin and product configuration, gateway latency monitoring, and market-open readiness dashboards.
Client ledger oversight with settlement and obligation dashboards, corporate action processing, and client-fund segregation monitoring.
KYC workflow administration, surveillance support with anomaly review queues, and standardized reporting wired to your regulator's formats.
Revenue reporting across brokerage and subscriptions, fee and margin configuration per market, and CSV exports for finance and audit.
The journey every trader repeats, engineered end to end.
The client completes Aadhaar-based eKYC, risk profiling, and document capture, and the account activates under your compliance workflow.
Deposits land in the client ledger through configured payment rails, visible instantly with settlement discipline behind them.
Streaming quotes, watchlists, and educational insights inform the decision; screeners surface what fits the client's profile.
The order enters a deterministic state machine through exchange gateways where your memberships permit, with margin checked in real time.
Exposure monitoring, automated square-off, and peak-margin checks run throughout the session, protecting client and broker alike.
Funds and securities settle per exchange cycle, the ledger reconciles, and contract notes and tax statements generate on schedule.
Five model-driven systems working the same market stream. Each ships pre-tuned for trading operations and sharpens as your data compounds.
Monitors client exposure patterns and predicts margin shortfalls before square-offs, protecting accounts and compliance posture.
Positions, margin utilization, volatility windows
Risk caught before blowups, not in the post-mortem
Flags irregular trading patterns for your surveillance workflow, supporting the exchange-reporting obligations you carry.
Order flow, account linkage, pattern signals
Surveillance that scales with the client book
Surfaces explainers and risk disclosures matched to each client's segment and experience, supporting suitability expectations.
Trading history, segment, product usage
Better-informed clients and healthier product mix
Watches order-gateway latency and exchange feed health, rerouting and alerting before market-open congestion bites.
Gateway telemetry, feed lag, order book depth
Reliability at the moments that define the platform
Answers order, settlement, and statement questions from ledger context, with humans handling exceptions.
Ledger entries, order history, policy documents
Faster answers and lower support load
platform concepts
The first concept is the client ledger. Every rupee of client funds, every obligation, and every settlement posts to a client-level ledger that reconciles against exchange and depository data. SEBI's client-funds and segregation rules make this non-negotiable, and the build treats it as the system's spine.
The second is the order state machine. Orders move through placed, validated, exchange-accepted, executed, and settled states, with margin checks and risk rules as governed transitions. Determinism here is what makes the platform defensible when a trade disputes its outcome.
The third is compliance as product. KYC workflows, peak-margin checks, surveillance support, and standardized reporting are engineering systems, not documents. The registrations, exchange memberships, and licenses are yours to hold per market; the software's job is to make the processes executable and auditable.
Flat brokerage fees per order or per segment, the model the category standardized, configured per your fee structure.
Value-added subscriptions: advanced charting, research packs, and API access for algorithmic traders where permitted.
Margin and interest income where your registrations and market allow.
Every rate is admin-configurable, so you can price for your market and regulatory position without a code release.
Four groups, each mapped to the part of the brokerage promise it protects.
Every rupee of client funds, obligation, and settlement posting to a client-level ledger reconciling against exchange and depository data, treated as the system's spine because segregation rules make it non-negotiable.
Orders moving through placed, validated, exchange-accepted, executed, and settled states with margin checks and risk rules as governed transitions, deterministic enough to defend when a trade disputes its outcome.
KYC workflows, peak-margin checks, surveillance support, and standardized reporting as engineering systems, making your registrations and memberships executable and auditable rather than documentary.
Flat per-order brokerage, value-added subscriptions for charting and API access, and margin income where your registrations allow, priced per market and regulatory position.
insight
Retail trading participation keeps expanding across markets, with discount brokers winning share on flat-fee economics and self-directed tools, and commentary consistently attributing category leadership to platform reliability during market-open spikes rather than marketing.
The engineering wedge is ledger discipline and deterministic order states: reconciliation to the paisa and orders that behave identically under load are what regulators examine and traders stay for. The revenue table below quantifies the lines.
Six monetization lines across the platform, quantified against published industry benchmarks. Every rate is admin-configurable; the figures here are modelling inputs, not projections of your platform's earnings.
| Criteria | Revenue line | How it is charged | Typical range | What sets the ceiling |
|---|---|---|---|---|
| Flat brokerage | Per order or per segment | Fees commonly $0.50 to $5+ per order | Active participation. Fees earn while reliability keeps traders trading | |
| Value-added subscriptions | Charting, research, API access | Subs commonly $5 to $100+ per month | Pro depth. Subs earn while the tools stay sharp | |
| Margin income | Interest on funded positions where permitted | Rates commonly 10% to 18% per year | Risk discipline. Margin earns while risk rules protect accounts | |
| Interest on client funds | Float where regulation permits | Yields commonly 3% to 6% on idle balances | Regulatory scope. Float earns only where the rules allow | |
| Data and tooling sales | Market data and premium tools | Add-ons commonly $5 to $50+ per month | Segment demand. Add-ons sell while traders professionalize | |
| White-label deployments | Branded platforms for regional brokers | Deployments commonly $50,000 to $500,000+ | Broker demand. Deals close while the ledger stays auditable |
Standard inclusions on every engagement, almost-ready or custom. Nine things you never have to ask for.
The complete unencrypted codebase transfers to you, with documentation and deployment scripts.
Your logo, colors, and store accounts across all four panels, plus branded client communications.
App store and Play Console submissions handled end to end, with production monitoring switched on.
UPI, netbanking, and gateway integrations configured for client funding, with reconciliation views for finance.
Risk intelligence, surveillance support, and education arrive configured for trading operations, not as raw APIs.
Languages and regional settings configured for your markets during the launch window, including Indian-language interfaces.
Containerized services with exchange-grade telemetry and autoscaling for market-open spikes.
Revenue dashboards, reconciliation views, and CSV exports so your operations team starts informed on day one.
Included support window plus product updates covering bug fixes, OS compatibility, and version upgrades.
Ledger discipline and reliability are the product. We engineer them first.
Deterministic order state machines over exchange gateways where your memberships permit, with latency telemetry and failover engineered for market open.
Client-level ledgers reconciling to the paisa against exchange cycles and depository data, the discipline the regulator's rules expect.
Aadhaar-based eKYC, document capture, risk profiling, and audit trails wired to your KYC vendor and your compliance workflow.
Containerized services with market-grade monitoring. See how this fits our wider fintech app development practice.
Market-data vendors, payment rails, KYC providers, SMS and email, and reporting tools ship as configured integrations.
Two-factor authentication, role-based access, encrypted traffic and secrets, and append-only audit logs come standard, because in this category they are regulatory expectations, not extras.
The almost-ready AI build, day by day. Exchange and regulatory onboarding runs on your licenses in parallel.
Segments, fee structure, and compliance workflow locked with a written scope, and your identity applied across all four panels.
Market-data feeds, payment rails, KYC vendor, and margin rules configured and tested against your live accounts.
Test accounts onboarded through full eKYC, test orders run through the state machine, and reconciliation, margin, and reporting flows verified.
App store submissions with review buffers accounted for, production monitoring on, and full launch with post-launch support and product updates included.
Both tracks ship the same trading core. The difference is time, price structure, and how much you want to change.
| Criteria | Almost-Ready AI Launch | Custom Build |
|---|---|---|
| Time to live | 6 working days from branding handoff | 3 to 4 weeks, scoped before work starts |
| Pricing | Fixed written quote after a short scoping call, no hourly meter | Estimated per module after the discovery call |
| Source code and IP | 100% ownership on delivery | 100% ownership on delivery |
| AI layer | Risk intelligence, surveillance support, and education pre-tuned | AI services designed around your compliance and data |
| Compliance tooling | KYC, margin, and reporting workflows included | Compliance designed around your registrations and regulator |
| Best for | Licensed operators who want to launch this quarter | Teams with bespoke workflows or a unique model |
$ moxace launch --nowBook a demo and we will show the order flow, ledger reconciliation, and compliance console on a live build, then send the written scope.
Share your idea
a quick call, no deck required
See the live demo
every screen, admin to user
Launch with source
full code, your brand, your servers
No two launches price the same. These are the factors that shape the written quote you receive after scoping.
The almost-ready AI build covers the proven feature set. Custom compliance workflows, algorithmic-trading APIs, or bespoke products add scoped estimate work.
Exchange memberships, market-data licenses, and segment permissions are yours to hold; the integration and configuration scope follows that position.
Market-data vendors, KYC providers, and payment rails are wired during the build, and each integration is estimated individually.
Out of the box, risk and surveillance models are pre-tuned for trading operations. Tuning against your own book's data is an optional, separately scoped workstream.
Extend the Zerodha-style build once the core trading loop is running.
Direct-plan fund investing with SIP automation, the long-term money that balances trading volatility.
API access with strategy sandboxing and rate limits, capturing the systematic-trader segment responsibly.
Structured education with segment-appropriate risk disclosures, the suitability layer that regulators appreciate.
Holdings analysis, benchmark comparison, and tax reporting, the retention tool for serious investors.
Additional segments wired to the same ledger and risk engine, expanding the product set per your memberships.
Deploy the platform for regional brokers under their own identity, with per-tenant segments, fees, and compliance configuration.
Trading reliability with SEBI-aware compliance engineering.
Client funds and settlements reconcile to the paisa, the discipline that keeps regulators and clients trusting the platform.
KYC, margin, surveillance, and reporting workflows are engineered systems, supporting the registrations you hold.
One hundred percent of the source code transfers to you. No per-order royalties, no black-box dependencies.
For the AI engineering behind risk and surveillance tooling, see our AI development services practice.
Canonical deployments from our own portfolio. Metrics are reported from live platforms, not projections.
A high-traffic consumer platform our team ships and operates at national-carrier scale, the same bar every build is held to.
A consumer platform from the same engineering system, proving the real-time core holds under load with strict uptime demands.
A high-volume consumer experience our team ships at global-release scale, the same discipline applied to every launch.
Tap a card to see how the platform defends its ledger.
Client-level ledgers reconcile against exchange cycles and depository data, the discipline segregation rules expect and the spine the whole system hangs from.
Deterministic order state machines over exchange gateways with latency telemetry and failover engineered for market open, because category leadership is decided at the open.
Margin checks and risk rules are governed transitions in the order state machine, with peak-margin checks enforced before square-offs catch anyone out.
KYC workflows, surveillance support, and standardized reporting are engineering systems that make your registrations auditable rather than documentary.
Personalized education surfaces explainers and risk disclosures matched to each client's segment, supporting suitability expectations and healthier product mix.
Brokerage, subscriptions, and margin pricing configure per market and regulatory position from the admin panel, with no code release required.
the process
The engagement starts with a discovery call covering your registrations, target segments, and fee model, then a written scope and quote before work begins. On the almost-ready AI path you hand over branding assets, we apply them across every panel, configure integrations and margin rules, and go live in 6 working days. Custom modules are quoted in writing first.
After launch, support and product updates are included. The first 90 days are compliance and reliability operations: reconciling settlements daily, watching surveillance queues, and proving the margin workflow under live market conditions. The platform makes the engineering dependable; the licenses and client trust are yours to build.
Open the web app, sign in with the printed demo credentials, or install the Android build — no signup, no sales call. What you see is what you launch.
$ moxace launch --nowBook a free consultation and get a written scope and price.
Share your idea
a quick call, no deck required
See the live demo
every screen, admin to user
Launch with source
full code, your brand, your servers
Moxace is an independent software development company. We are not affiliated with, sponsored by, or endorsed by Zerodha.
The phrase “Zerodha clone” is used descriptively. It is how the software industry refers to building a platform with similar functionality, and how buyers search for one.
The design and codebase are built entirely by our in-house team. Nothing is taken from the Zerodha website, applications, or brand assets.
Zerodha and all third-party names and marks remain the property of their respective owners, referenced here only to describe the category of software we build.
Read the full legal notice on our disclaimer page.