
White-Label Micro-Drama App
Launch your own micro-drama platform with your branding, your catalogue and your monetization mix, live in 6 working days on our almost-ready AI build or 3 to 4 weeks as a custom build. Vertical players, coin economies and AI feed ranking ship in the core, with 100% source-code ownership on delivery.
Micro-drama platforms built since 2010
Canonical track record behind every engagement.
overview
What is a White-label Micro-drama app?
A micro-drama app delivers serialized vertical video, typically one-to-two-minute episodes, monetized mid-story through coin unlocks, ads and subscriptions. The format is unforgiving: retention is decided in the first three swipes and revenue is decided at the cliffhanger.
The model works when two systems are excellent: the player, which must never stall the story, and the economy, which must let a viewer pay without leaving the binge. Both are engineered cores in our platform, not bolted-on store plugins.
Our almost-ready build ships player, coin economy, ad balance and studio upload tooling out of the box, so you can sign studios and launch in one market within days, then scale by configuration.
Hand-picked features for your Micro-drama app
Explore the top features that decide binge-through and revenue.
Vertical episode player
Instant-swipe playback with preload-ahead and adaptive bitrate, because a one-second stall mid-drama loses the episode.
Coin & unlock economy
Coins, episode passes and series bundles purchasable without leaving the story, with idempotent ledgers behind every coin.
Hybrid ads model
Rewarded and interstitial ads balanced against immersion, with frequency controls in your admin panel, not a vendor's release cycle.
AI feed ranking
Recommendations tuned to completion and rewatch signals, sharpening as your own viewing data compounds.
Push & hook engine
Episode-drop notifications and cliffhanger timing that pull viewers back at the moment of maximum interest.
Studio & creator portal
Upload, episode scheduling, analytics and payout dashboards that keep your content pipeline full and fast.
Offline viewing
Downloaded episodes for commutes and weak-signal markets, within your rights rules.
Multi-market localization
Languages, currencies, payment methods and content windows per market from one codebase.
Who should launch a White-label Micro-drama app?
What these buyers share: content supply, a target market, and a reason to own the relationship with viewers.
Drama studios going direct
Production houses launching their own apps to keep the viewer relationship and the margin, not just a placement.
Micro-drama operators
Platform teams running catalogues across markets with local payment rails and languages.
Media & telecom groups
Established players adding a high-ARPU vertical video format to existing audiences.
Creator economy startups
Teams building creator-led serialized content with direct monetization economics.
Agencies & resellers
Firms deploying branded drama apps across regions under their own brand.
Proof from platforms we have shipped
Canonical deployments from our own portfolio. Metrics are reported from live platforms, not projections.
Etihad Airways
A high-traffic consumer platform our team ships and operates at national-carrier scale, the same bar every build is held to.
PragPlay
A consumer platform from the same engineering system, proving the infrastructure core holds under real-time load with strict uptime demands.
Marvel Studios
A high-volume consumer experience our team ships at global-release scale, the same discipline applied to every launch.
Launch timeline: live in 6 working days
The almost-ready AI build, day by day. Store review can add a short buffer outside our control.
- 01
Days 1-2: scoping and branding
Monetization mix, markets and content policies locked with a written quote, and your identity applied across every app and console.
✓ step 01 complete - 02
Days 3-4: configuration and integration
Payment rails, ad networks and streaming infrastructure configured and tested against your live accounts.
✓ step 02 complete - 03
Days 5-6: catalog onboarding and pilot
Seed series and episodes loaded through the studio portal, then live test flows: swipe, unlock, watch, purchase.
✓ step 03 complete - 04
Days 7-9: store review and go live
App store submissions with review buffers accounted for, production monitoring on, and full launch with support and updates included.
✓ step 04 complete
revenue model
Monetization dynamics in Micro-drama
- 100%
- source-code ownership
Revenue is a three-way balance: coins and episode unlocks for superfans, rewarded ads for free viewers, and subscriptions for binge-heavy segments. The right mix varies by market, which is why the tuning controls must live in your admin panel and why 100% source-code ownership matters here more than in most categories.
Content velocity is the other engine. Series cycles run in weeks, so the studio side, upload, scheduling, localization and payouts, is engineered as seriously as the viewer app. Platforms that make publishing slow surrender the format's core advantage.
Every Micro-drama build ships with
Standard inclusions on every engagement. Nine things you never have to ask for.
100% source code, full IP
The complete unencrypted codebase transfers to you, with documentation and deployment scripts.
White-label branding
Your identity across the app, store listings and communications, plus your domains and store accounts.
Store submission and launch
App Store and Play Console submissions handled end to end, with production monitoring switched on.
Payment & IAP integrations
In-app purchases, regional wallets and gateways wired in with reconciliation.
Ad network integrations
Rewarded and interstitial ad serving configured against your networks during the build.
AI models Pre-tuned
Feed ranking and churn scoring arrive tuned for vertical-video engagement, not as raw APIs.
Studio & creator tooling
Upload, scheduling, analytics and payout portals included in the core.
Multi-language and Multi-currency
Languages, currencies and payment methods configured per market during the launch window.
Post-launch support and updates
Included support window plus product updates covering bug fixes, OS compatibility and version upgrades.
Technology stack for your Micro-drama app
Stack choices made for instant swipes, binge traffic and billing accuracy.
Mobile clients
Native Swift and Kotlin players with preload-ahead swiping and adaptive playback.
Streaming & CDN
Vertical-video pipelines with CDN-backed delivery sized for binge traffic.
Backend & economy
Node.js services with idempotent coin and purchase ledgers and audit trails.
AI & ranking
Feed ranking and churn prediction from our AI development services practice.
Ads & payments
Rewarded-video mediation plus IAP and regional gateway integrations.
Cloud & devOps
Autoscaling AWS and Azure deployments with engagement analytics.
Almost-ready AI launch or custom build: the honest comparison
Both tracks ship the same player and economy core. The difference is time, price structure and how much you want to change.
| Criteria | Almost-Ready AI Launch | Custom Build |
|---|---|---|
| Time to live | 6 working days from branding handoff | 3 to 4 weeks, scoped before work starts |
| Pricing | Fixed written quote after a short scoping call | Estimated per module after the discovery call |
| Source code and IP | 100% ownership on delivery | 100% ownership on delivery |
| AI layer | Feed ranking and hooks pre-tuned for vertical video | Models designed around your catalogue and audience |
| Monetization | Coins, unlocks and rewarded ads configured out of the box | Custom economies and market strategies scoped individually |
| Best for | Studios launching a channel this quarter | Teams with bespoke formats or market strategies |
| After launch | Post-launch support and product updates included | Post-launch support and product updates included |
Why choose Moxace for your Micro-drama app
The format is decided in swipes and cliffhangers. We engineer both.
Binge-grade player
Preload-ahead swiping and adaptive playback so the story never stalls, because completion rate is revenue in this format.
Economy with tuning controls
Coins, unlocks and ad frequency tuned from your admin panel, since the right mix varies by market and quarter.
Recommendation ownership
AI ranking sharpened on your own completion data, and with 100% source-code transfer the model and its data stay yours.
Content velocity tooling
Studio upload, scheduling and payouts built as seriously as the viewer app, because publishing speed is the format's edge.
Multi-market from day one
Languages, currencies and payment rails per market from one codebase, so new geos are configuration.
Launch speed
Almost-ready builds go live in 6 working days and custom builds in 3 to 4 weeks, each confirmed in writing before work starts.
FAQ's
$ moxace launch --nowReady to launch your own Micro-drama platform?
Book a walkthrough and we will demo a live build, then send the written scope.
- 01
Share your idea
a quick call, no deck required
- 02
See the live demo
every screen, admin to user
- 03
Launch with source
full code, your brand, your servers
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